Alipay unveiled what it calls China's first full-stack agentic commerce platform on Monday, a set of tools that lets shoppers order and pay by talking to an AI agent instead of tapping through apps, and lets merchants plug their businesses into that same agent.
The platform sits on top of Ah Bao, the consumer agent Alipay launched in June, which the company says already connects users to more than 10,000 everyday services, from paying utility bills to booking pet care and finding EV chargers. At its first AI ecosystem conference in Hangzhou, Alipay's parent Ant Group said Ah Bao now reaches five smartphone brands that together hold more than 70 percent of the domestic market, along with 16 carmakers.
The commerce piece is the new part. Chains including KFC, Luckin Coffee and the budget tea giant Mixue Bingcheng have wired their services into the agent, so a customer can place an order and settle the bill inside a single conversation. Underneath runs what Alipay calls the AHA protocol, a layer meant to let different agents and devices talk to one another while Alipay handles payment, identity, risk checks and fulfilment.
The agent as the storefront
The pitch turns the usual shopping app inside out. Rather than a person navigating a merchant's interface, an agent handles the transaction on the shopper's behalf, and the merchant exposes its inventory and pricing to that agent. It is the same shift now playing out across the industry, from Google's agents that phone shops to check stock to the browser assistants trying to buy on your behalf. Only this month a US appeals court cleared Perplexity's agent to shop on Amazon, a sign of how contested this ground has become.
Alipay's edge is that it already owns the payment rails, the identity checks and the fraud controls that agentic commerce needs to work at scale, and it has more than a billion users accustomed to doing everything inside one app. The open question is trust. Handing a bot your payment credentials and letting it complete purchases is a big step for most shoppers, and it takes only a handful of bad transactions to sour people on the idea. Ant is betting that convenience wins out. In China, that bet has usually paid off.
Sources
- i. technode.global
- ii. www.finextra.com
- iii. thepaypers.com
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